Our Story

Smash is set out with an intent to be a leading youth fashion-casual brand. With a penchant for design innovation, Smash offers superior quality at affordable tickets for young India. The singular goal is to create products with superlative quality, and great fit, thus aiming to deliver emerging hi-street fashion trends and fashion staples that resonate with the youngsters. Our range of merchandise consists of styles that begin with updated basics and cover every classic for contemporary souls.

Smash signifies the energy and raw ideas that guide the individual to his highest potential. Through the art of fashion, we encourage the youth to seek their unique style and be ahead of the trends of the time.